JUNE 29, 2020: The global Big
Data as a service (BDaaS) market is estimated to reach USD 51.9 billion
by 2025, registering a CAGR of 38.7% over the forecast period, according to a
new study by Grand View Research, Inc. The combination of big data analytics
technologies and cloud computing platforms has led to the development of Big
Data as a Service or BDaaS. BDaaS offers analyses of large and complex datasets
over the Internet or as cloud-hosted services. The increasing requirement of
structured data for analyses, which helps organizations achieve targets,
coupled with the growing number of social media platforms and users accessing
accessible multimedia content on the Internet, such as videos, audio, and text,
are anticipated to drive the market growth over the forecast period.
Data-Driven Decision Making (DDDM) helps in
addressing the problem of unstructured data analysis and enables organizations
to make more informed decisions with transparency and accountability. It also
offers increased capacity to scale changes and flexibility in modeling change
scenarios, among others. For instance, Google has created a People Analytics
Department that supports the organization in making decisions with fact-based
data. In this department, Google has created a group called Information Lab,
which includes social scientists who conduct innovative research that has
changed the organizational practice within the company.
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The growing adoption of social media analytics in
BDaaS to monitor consumer preferences and offer personalization insights is
anticipated to propel market growth over the forecast period. Moreover, the
increasing importance of sentiment analysis has also encouraged enterprises to
integrate social media into their business processes. This has resulted in a
large amount of data being stored by organizations, which in turn, is expected
to propel market growth over the forecast period.
Key market players are focusing on mergers &
acquisitions to enhance their regional presence and target new customers across
the globe. However, increasing privacy concerns coupled with the rapidly rising
purchase costs and costs for installation, deployment, and maintenance may hamper
the market over the forecast period.
Further key findings from the study suggest that:
• The global market is anticipated to witness
substantial growth owing to the increasing requirement of structured data for
analysis and long-term data retention over the forecast period
• The hybrid cloud segment is expected to register
a CAGR exceeding 40% over the forecast period owing to benefits it provides in
terms of cost efficiency, scalability, flexibility, and security
• Hadoop-as-a-Service emerged as the dominant
segment in 2018 owing to the large number of companies frequently accessing
virtual storage and analysis of data on the cloud across the globe
• North America captured a significant share in the
global BDaaS market owing to the increasing government funding to support big
data projects in the U.S. and high penetration of e-commerce in the region
• The APAC market is estimated to showcase
significant growth over the forecast period owing to the high rate of
penetration of smartphones and internet users in Brazil and Mexico
• Key market players operating in the Big Data as a
Service market, including Amazon Inc., IBM Corporation, and Dell Inc., are
focused on expanding their market presence and targeting new customers through
mergers and acquisitions.
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Table
of Contents
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
1.3. List of Data Sources
1.4. List of Abbreviations
Chapter 2. Executive Summary
2.1. Market Summary
2.2. Big Data as a Service Market, 2015 - 2025
Chapter 3. Market Variables, Trends, & Scope Outlook
3.1. Market Segmentation
3.2. Market Size and Growth Prospects, 2015 - 2025
3.3. Value Chain Analysis
3.4. Market Dynamics
3.4.1. Market driver analysis
3.4.2. Market restraint analysis
3.4.3. Market opportunity analysis
3.5. Penetration & Growth Prospects Mapping
3.6. Industry Analysis - Porter's Five Forces
Analysis
3.7. PEST Analysis
Chapter 4. Big Data as a Service Deployment Outlook
4.1. Big Data as a Service Market, By Deployment,
2018 & 2025
4.2. Public Cloud
4.2.1. Market estimates and forecasts, 2015 - 2025
(USD Million)
4.2.2. Market estimates and forecasts, by region,
2015 - 2025 (USD Million)
4.3. Private Cloud
4.3.1. Market estimates and forecasts, 2015 - 2025
(USD Million)
4.3.2. Market estimates and forecasts, by region,
2015 - 2025 (USD Million)
4.4. Hybrid Cloud
4.4.1. Market estimates and forecasts, 2015 - 2025
(USD Million)
4.4.2. Market estimates and forecasts, by region,
2015 - 2025 (USD Million)
Continued……………..
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